Coronavirus Reducing Pollution

Scotland is Stunning - Let's Keep it that Way

26 MAY 21 | 2 Minute read

Zero Waste Scotland - in partnership with the Scottish Government and Keep Scotland Beautiful - has launched phase two of their award-winning litter prevention campaign, Scotland is Stunning – Let’s Keep it that Way.   

Recent research tells us that a quarter of Scots are seriously concerned about littering as lockdown restrictions begin to ease, and a third have seen an increase since the coronavirus pandemic started. 

As Scotland takes another step back to normality, this campaign aims to encourage everyone to take pride in our outdoor spaces and keep them litter-free. 

Everyone can do their part in preventing litter - whether you’re on a countryside walk, visiting a beach or having a picnic in an urban park – simply bin your litter or take it home.   See our top tips on preparing for a daytrip below.

Not only is litter an eyesore and harmful to wildlife and children. It is also a criminal offence. 

Scotland is Stunning – Let’s Keep it that Way. 


Scotland is stunning - beach scene

Campaign assets

Show your support for the campaign by downloading our campaign toolkit featuring assets that you can share on your social channels and in your local community.  The toolkit contains: 

  • A3 posters to download, with some area-specific options; 
  • Social media graphics, with some area-specific options; 
  • Suggested social media copy; 
  • Press release template for sharing with local media. 


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Top tips to prepare for a daytrip

If you are planning a daytrip to enjoy your favourite Scottish beauty spot, there are a few steps you can take to plan ahead and ensure you don’t leave litter behind. 

  1. Keep a bag in your car or backpack, so you’re always prepared if bins aren’t available or are full. 

  2. Plan ahead – don’t expect there to be bins.

  3. Use reusables when out and about including straws, coffee cups, water bottles and cutlery.

  4. Choose a reusable face covering, for when you visit any shops or eateries.

  5. Remember that cigarette butts and fruit peelings become litter when dropped.

  6. Don't place a disposable barbeque in a bin until it has cooled down completely, make sure it is fully extinguished by using plenty of water or sand.

  7. Remember that cigarette butts and fruit peelings become litter when dropped.

  8. Consider taking it home and recycling it, if it’s paper, card, or a drinks bottle – over a half of all litter could have been recycled.

Competition now closed

We’ve teamed up with Historic Scotland to offer a free family membership to enjoy a whole year of exploring Scotland’s stunning historic attractions!    

Next time you’re heading oot and aboot take a photo pointing towards the location to show you’ve left it how you found it and share with us on Facebook or tag your photos with #BinYourLitter and @HowToWasteLess on Instagram (you can still take part with a private account – just DM @HowToWasteLess with your snaps).  

Competition closes Saturday 3 July and winner will be drawn at random. Good luck!  

Terms and conditions:

  • Competition will run from Saturday 5 June to Saturday 3 July on Instagram and Facebook. Entries outside of this time will not be counted.   

  • Method of entry is to submit a photo showing yourself (or a family member) pointing to a location during a day trip.  

  • The competition is open to residents of Scotland aged 16 and over.   

  • Winner will be drawn at random and announced on Instagram and Facebook.   

  • If we don’t hear back from the winner by Monday 14 July then the prize will be forfeited, and we reserve the right to draw a new winner.   

  • Prize is a one-year family membership to Historic Scotland and is not transferable and can’t be swapped for cash.    

  • Historic Scotland membership terms and conditions apply. 

  • By entering this competition, you agree to Zero Waste Scotland sharing submitted entry photos on our social media channels.    

  • The competition hosted by Zero Waste Scotland is in no way sponsored, endorsed, administered by, or associated with Instagram or Facebook. 

Hands pointing to Scottish locations - Scotland is Stunning competition